Will Apple Inc. (NASDAQ:AAPL) Face Tough Competition From Samsung New Galaxy S8?

Apple Inc. (NASDAQ:AAPL), we all know, so far is by and large, ruling the AI segment on smartphones with its Siri. Artificial Intelligence is something that will gain momentum in the times to come and with Microsoft CEO, Satya Nadella too hinting at making it large through AI, there isn’t a doubt left. However, the much talked about AI penetration, at present, would be the new Samsung Galaxy S8 leaked features, which include its voice-based digital assistance.

Samsung S8 to feature debutant digital assistance

From what is learnt as of now, digital assistance would be a new feature on Samsung S8. Samsung has recently acquired Viv Labs, the AI platform whose technology will be infused into S8 handsets.

Apple Inc.

Samsung does have a voice assistant app called S Voice application, on its Galaxy smartphones, but the presence of a dedicated voice-powered digital assistant, also possibly called Bixby, will change the rules of game altogether.

Will Samsung lead the pack?

Let’s consider others, first. Microsoft has Cortana, Google has Google Assistant and Apple has Siri, which is still the most popular among all. With Samsung dedicatedly bringing something of this genre to its Galaxy smartphones, it will indeed be in a much better and stronger position.

The game changes here. Viv Labs is the same company that contributed to research from SRI Artificial intelligence Center. This led to formation of Apple’s Siri, which is users’ most familiar and popular voice-based assistant.

Another scenario is quite interesting. This goes for Google. Samsung pushed backward for certification of Android OS from Google against its strict requirements. If Samsung steps into this arena of voice assistant mode and make it available across all the Android devices, how will Google react to it?

No matter what, Samsung Galaxy S8 leaked features show that 2017 will be an interesting year for the tech companies. Where will the innovation lead smartphones? What’s more to the smartphones? And, most importantly, how will AI influence our daily lives? Next year has answers to all these questions!

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