, Inc. (NASDAQ:AMZN) and VMware, Inc. (NYSE:VMW) Signs Strategic Cloud Deal

Long-time industry rivals, Inc. (NASDAQ:AMZN) and VMware, Inc. (NYSE:VMW) have recently revealed entering into a strategic agreement to consolidate their respective enterprise solutions, delivering a vSphere-based cloud service on Amazon Web Services (AWS).

What Amazon and VMWare Partnership Means for Clients

With the new alliance, the companies will bring VMWare Software-Defined Data Center software to AWS, enabling all clients to run any application in any cloud environment. VMWare will manage, operate, and sell the new offering on both on-demand basis and subscription basis. Meanwhile, Amazon will oversee dedicated AWS infrastructures. Consequently, all clients may enjoy both AWS and VMWare cloud services.


Amazon and VMWare primarily intend to improve customer experience by collaborating their respective resources.

The all-new and improved cloud offering makes it more convenient for clients to access and manage without needing to learn anything new or to adjust. Amazon and VMWare guarantee seamless integration, allowing clients to get the most out of what they pay for.

“This will enable a new set of solutions only possible with VMware environments co-existing on the same infrastructure as AWS cloud-based services,” boasted Mark Lohmeyer, VMWare Vice President (VP) of Products for the Cloud Platform Business Unit, about the seamless integration of all AWS and VMWare services.

Beta testing will be available early next year on an invite-only basis. The new service is slated for an official rollout in mid-2017. However, pricing is yet to be revealed.

Breaking the Rivalry Chains

Generally, Amazon will serve as the main public cloud partner of VMWare while the latter will serve as its main private cloud partner, perfectly complementing each other in their new collaborative prospects.

Earlier this year, VMWare has also entered into a strategic agreement with International Business Machines (IBM), one of Amazon’s leading cloud rivals as well. However, the company has clarified that the deals with IBM and Amazon are different because with the latter, it will be in charge of managing, operating, and selling the service.

Amazon and VMWare making peace through a collaborative initiative signifies the immense shift to the cloud, a revolution that both companies clearly understand.

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